How can I avoid Google classing my store or website as "Thin Affiliate"?

What is a Thin Affiliate Site?

A thin affiliate site is a website that offers no valuable information. This is a store with just a list of products or adverts. This is a phrase used by Google to label a site that they don’t believe deserves good rankings. 

Sites with no unique content, auto blogging sites, sites with “spun” content etc. are all classified as Thin Affiliate sites. 

How to Avoid being a Thin Affiliate?

If you do not want your site to be labelled as a Thin Affiliate you need to add value to your store. In order to do this, you can add unique content. This is where liking the subject or knowing a little about it can help. It makes it easier to write content for something that you love, have knowledge of or are interested in learning about. If you don't want to write the content yourself, you can opt for iWriter or other content writing services.

When it comes to content, don't use spun content or copy directly from other websites. Add informative articles, something that customers can benefit from. Answer their concerns and questions or make them think about something. You can add video or content reviews, product comparison charts, or anything you feel will add value to your domain.

What Not to Do:

  • Create a site with products and ads on every single page 
  • Copy content directly
  • Spin copied content or Amazon content and think that's enough

Importantly – don’t launch your store until you have at least 5 pages of unique content. You only get one chance to give Google a good first impression.

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